Get more sales by increasing customer confidenceChances are that whatever you sell in your online shop it's being sold by hundreds and probably thousands of other websites too. So how do you stand out from the crowd?
One of the first things I check before placing an order is whether the e-shop has a phone number because I like the comfort of knowing the vendor is available to be called. Yet it always amazes me how many online shops have a contact form but no phone number.
When you're looking to buy online which e-shop would you trust most? The one with a phone number or the one without?
However I appreciate that many e-commerce operators are working from home part time. Placing a home phone number that might get answered by the kids doesn't come across as professional. And using a mobile number means you may get calls when it's inconvenient to take them.
But there is a simple solution to this problem. It's called an Adcall Virtual Switchboard and, since it's free to use, it makes sense to consider what it can do:
* Answers calls in your company name, queues and directs them to up to five land line numbers.
* Optionally plays music-on-hold and optionally announces queue position to caller.
* Optionally announces the call so you can distinguish between business and private calls.
* Sends unanswered calls to voicemail. (TIP: Set office hours to always closed and all calls will go straight to voicemail.)
* Voicemails are sent as sound file attachments to your PC or smartphone inbox.
* Tracks phone response to your PPC adverts when linked to your Google Analytics account.
This service is free to the user because it uses 084 phone numbers. Callers pay 4.26p/min plus VAT and Adcall receives a portion of this cost. Check it out at...
www.adcall.com/switchboard
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