Sorry I'm knackered right now please bear with me

Paperwork is horribly tiring and confusing.
So you just have this code:
<div id="askQuestion" class="biggerText">
<?php echo '<a href="' . zen_href_link(FILENAME_ASK_A_QUESTION, 'products_id='
. $_GET['products_id']) . '">' .
zen_image_button(BUTTON_IMAGE_ASK_A_QUESTION, BUTTON_ASK_A_QUESTION_ALT) .
'[/url]'; ?></div>
and nothing else?
If so then the text shouldn't show up unless you don't have the button image installed.
<br class="clearBoth" />